Who We Are

Rooted in Kinship, Crafted for Ascent

Rooted Ascent was born from a shared love of flavor, craftsmanship, and the connection that happens when people gather over a thoughtfully made drink. What started in our home kitchens experimenting with bold ingredients and time-honored preservation techniques, has grown into a line of premium, artisanal mixers: shrubs and syrups designed for both cocktails and mocktails.

Our name reflects our philosophy:
Rooted speaks to our deep connection to family, tradition, and natural ingredients—the grounding force behind everything we create.
Ascent represents our drive to elevate those shared moments, turning everyday beverages into something memorable and refined.

Whether you’re reaching for a spicy margarita on a summer night, crafting a botanical gin & tonic, or savoring a zero-proof cocktail on a quiet evening, Rooted Ascent makes it easy to create drinks that feel special. Mixology becomes simple while your drinks become complex, balanced, and full of depth.

We believe great drinks don’t need to be complicated, just intentional. And that flavor should always spark joy, conversation, and curiosity.

Rooted Ascent cocktail with ice and basil leaves in a curved glass on a wooden surface, blurred outdoor background.

Meet the People

Rooted Ascent is a small team of two - Jason and Lucas. We are two dads, friends, brothers-in-law, and family guys. We enjoy sharing great experiences with one another, which typically revolve around unique foods and beverages. This is our passion and we are excited for the opportunity to craft meaningful moments with all of you. Our commitment is to keep everything small batch, intentional, and aligned with drinks that we can appreciate each day. We look forward to witnessing your Rooted Ascent experiences as well, so please let us know when you pop open a bottle and enjoy a beverage! Tag us on social media, email us feedback, and send photos.

Rooted Ascent co-founders, Jason and Lucas, on a boat wearing casual attire, one in a white cap and the other in a black cap, smiling at sunset.

Contact us

If you have any questions about our products or would like more information, we would love to hear from you!